Founder / CEO
Hi, I'm Andranik, the CEO and Co-Founder of inoRain OTT, as well as the Co-Founder of HotelSmarters. I'm passionate about driving innovation in the streaming industry and bringing smart solutions to the Hospitality sector. Let's connect and discuss how to enhance digital content distribution, optimize monetization strategies, and revolutionize hospitality management with data-driven solutions.
What is OTT Analytics? Key Metrics And Tools
In this article we uncover what OTT analytics is, the top metrics and tools required to keep your OTT platform ahead of the curve—and the competition.
Andranik Minasyan
OTT Marketing Strategies for Successful Streaming
Standing out in the crowded OTT streaming market requires a robust marketing strategy as platforms dominate content distribution.
Andranik Minasyan
What is Content Monetization? Strategies and Methods for Success
Content monetization is the process of generating revenue from digital content, whether it's videos, blogs, or social media posts.
Andranik Minasyan
Linear TV vs OTT: Main Differences, Benefits, and How to Choose
In this article, we explore the key differences between OTT and linear TV. Discover their unique benefits, advertising strategies, and overall user experience.
Andranik Minasyan
OTT Marketing: Meaning, Best Practices, and Strategies
This guide explores the best practices and methods for fully utilizing the power of OTT marketing
Andranik Minasyan
What is OTT? Benefits and 5 Types of OTT Services
This article has all the answers to what is an OTT platform, how OTT works and the different types of OTT services
Andranik Minasyan