OTT App Development

Your branded streaming apps on every screen, live in days, not months

Get OTT apps for iOS, Android, web, smart TVs, and streaming devices, built on inoRain's ready OTT platform and published under your name.

  • Your brand, your stores
  • VOD, live TV & FAST in one app
  • 10+ platforms from one CMS
  • Updates and store maintenance included
OTT app builder with your logo, color and icon settings, and iOS, Tizen, Android, Apple TV and Vizio platforms

OTT App Development

Three Ways to Get There

  • Hire an OTT app developer

    Time to launch
    3–8 months
    Upfront cost
    Six figures, per platform
    Big-screen apps
    Extra budget per device
    Who maintains apps & store updates
    You, or a new contract
    Live TV, EPG, FAST, DRM
    Built from scratch
    Your brand & store accounts
    Yes
    Resell to other operators
    Custom build
  • DIY OTT app builder

    Time to launch
    Days to weeks
    Upfront cost
    Low, but monthly fees grow with your audience
    Big-screen apps
    Often limited or extra add-ons
    Who maintains apps & store updates
    You
    Live TV, EPG, FAST, DRM
    Usually VOD-first
    Your brand & store accounts
    Often shared or co-branded
    Resell to other operators
    Rarely
  • inoRain OTT platform

    Time to launch
    Days
    Upfront cost
    One-time, per-platform app pricing
    Big-screen apps
    Included in the platform
    Who maintains apps & store updates
    inoRain's team
    Live TV, EPG, FAST, DRM
    Ready and tested
    Your brand & store accounts
    Yes, published under your developer profile
    Resell to other operators
    Built-in reseller panel

You get the ownership of a custom build and the speed of a builder, without either one's trade-offs.

What's Inside Every App We Launch

Viewer app
  • VOD and live TVwith catch-up, start-over and a full EPG grid
  • FAST channelsnext to your on-demand library
  • Profiles, watchlists and continue-watchingacross devices
  • Search and personalized home rows
  • Subtitles, multi-audio and localized UI
  • Shoppable video:viewers pause, pick a product on screen and buy it
Behind the app
  • Multi-DRM protection(Widevine, PlayReady, FairPlay)
  • Adaptive streamingdelivered over CDN
  • Subscriptions, trials, coupons and ad insertion
  • Admin panelfor users, devices, content, playlists and resellers
  • Content partner portalfor third-party content owners
  • Push notifications and geo-targeting

Your Brand on Every Screen

  • Your logo, app name, and icon

    white-label apps published to your App Store, Google Play and TV store accounts, under your developer profile.

    App screen with your logo and icon set
  • Your look and layout

    accent colors, typography and home-screen widgets that match your brand, on mobile and on the TV.

    Color picker over a mobile app and a live TV player
  • Your player and EPG

    player behavior, subtitle styling and program-guide layout set the way your viewers expect.

    Video player next to a program guide
  • Your markets

    interface languages, local currencies and geo-targeted push notifications for each region you serve.

    Local price and a push notification in the app

From Kickoff to Live

The OTT App Development Process in 4 Steps

  1. 1

    Kickoff & branding

    Share your logo, colors, target devices and business model. We map every app screen to your brand.

  2. 2

    Configure the platform

    We set up your player, EPG, admin panel, content and monetization rules around how you run your service. Nothing is coded from zero.

  3. 3

    Publish to your stores

    We handle submission and certification on every store you choose, including the TV stores with long review queues.

  4. 4

    Run & grow

    Manage everything from one panel, add resellers and new devices, and let our team ship every OS and store update. Typical timeline: 3 weeks from kickoff to the first app live.

Monetize Your Way

SVOD, AVOD, TVOD or All ThreeYour app, your rules. Mix models per market, per package, per audience.

monthly, yearly and bundled tiers, with billing through app stores or the web.

let viewers in for a set period, then convert them automatically.

change prices, packages and promo codes from the admin panel, with no app update or store review.

prompt upgrades at the moment a viewer hits locked content or a premium channel.

turn your archive into free, ad-supported channels. You get a second revenue stream from content you already own.

sell single events, premieres or titles on demand.

Subscription plan picker over a series in the appFAST channel playing in the app for a viewer with popcornThe same title priced across TV, tablet and mobileUpgrade prompt on a premium title across devicesVideo with sponsored overlays and a skippable adPay-per-view match next to a title page with user and subscription counts

OTT TV, Mobile & Web Apps

Every Device Covered Cross-platform OTT app development usually means a separate project for every device. With inoRain, one platform and one CMS power them all.

You pick the stores, and we publish and maintain the apps.

ScreenPlatforms
Smart TVsSamsung (Tizen), LG (webOS), Android TV / Google TV
Streaming devicesRoku, Apple TV, Amazon Fire TV
MobileiOS, Android
Web & desktopBrowser, desktop app

Need a single device first? See

  • LG
  • Roku
  • Android TV
  • Apple TV
  • Fire TV
  • Samsung
inoRain admin panel customizing an app over a live fitness stream

One CMS for Every App You Launch

Upload a title once and it appears on every device. One admin panel runs the whole OTT platform: content, live channels and EPG, users and devices, subscriptions and pricing, resellers and analytics.

No juggling five tools to run one service, and no waiting on a developer to change a banner.

What Does OTT App Development Cost?

A custom build from an OTT app development company is usually priced per platform.

A mobile pair, a web app and three TV apps each come with design, development, QA and store certification, plus yearly maintenance to keep up with OS changes. That's why agency quotes climb fast, and why most of the cost comes after launch.

With inoRain, the platform is already built.

You pay one-time, per-platform app pricing for the apps you need, and updates and store maintenance are handled by our team. What changes the price:

  • Number of platforms you launch on

  • Depth of UI customization

  • Live TV / FAST / DRM requirements

  • Reseller and multi-tenant setup

Know Your Pricing, No Surprises

With inoRain, your bill stays flat — you keep 100% of what you charge.

  • Starter

    $250/mo

    Save 10% yearly

    $3,000

    or $2,700 billed annually

    What’s included

    • Bandwidth - 5 TB/month
    • Storage (500 GB)
    • Approx. active subscribers ~3,000
    • Shared server
    Get started
  • Streamer

    $700/mo

    Save 10% yearly

    $8,400

    or $7,560 billed annually

    What’s included

    • Bandwidth - 10 TB/month
    • Storage (1 TB)
    • Approx. active subscribers ~6,000
    • Dedicated server
    Get started
  • Enterprises

    Custom

    What’s included

    • Custom
    • Custom
    • Custom
    • Own server
    Talk to sales

Built for the Businesses That Run
Streaming Services

  • Branded TV app with live channels and a sports stream

    ISPs & telcos

    add an OTT TV app to your broadband bundle and reduce set-top box spend.

  • Presenter streaming live to viewers

    Broadcasters & TV Channels

    take linear channels to every connected screen.

  • Branded TV app with live sports

    Sports organizations

    live events, PPV and highlights in your own app.

  • Viewer holding a phone with a vertical micro-drama app

    Micro-Drama & Content Studios

    launch a vertical-video app built for paywalled episodes.

  • Church app with past services

    Churches & ministries

    stream services live and on demand.

Stop Renting Space on Someone Else's Platform

Launch your own branded OTT apps on every screen, without starting a development project.

Your content in branded OTT apps on TV, laptop and mobile

Frequently Asked Questions

OTT app development is the process of creating streaming apps that deliver video over the internet to phones, browsers, smart TVs and streaming devices, along with the backend behind them: content management, DRM, delivery and billing. You can build it from scratch with a development team, or launch on an existing OTT platform like inoRain and get branded apps without writing code.
Not necessarily. A development company builds your apps and backend from zero, which usually takes 3–8 months per platform set. inoRain is an OTT platform provider: the technology is already built, and our team configures, brands, publishes and maintains your apps for you.
A from-scratch build typically takes 3–8 months. On inoRain, the first apps typically go live in 3 weeks, mostly depending on store review times, especially on smart-TV stores.
Custom builds are priced per platform, plus yearly maintenance. inoRain uses one-time, per-platform app pricing with updates and store maintenance included. Your final price depends on the number of devices, UI customization and features like live TV, FAST or DRM.
iOS, Android, web and desktop, Samsung and LG smart TVs, Android TV / Google TV, Roku, Apple TV and Amazon Fire TV. You choose the stores, and we publish and maintain the apps.
It covers both. You get a custom OTT app with your brand, UI, monetization rules and store accounts, built on inoRain's white-label OTT platform. You get what a custom build gives you without the development project.
Yes. Apps are published to your own App Store, Google Play and TV store accounts under your developer profile. Viewers only see your brand.
No. inoRain provides the OTT apps, platform and infrastructure. You bring your own content, channels and playlists.
Yes. The reseller panel lets you build a reseller network, assign credits or subscription plans, set pricing and track each reseller's performance.
Book a demo and tell us about your content, target devices and monetization model. We'll scope your apps, give you a quote and handle the build, store publishing and ongoing updates from there.