Co-founder / CTO
Armen is the CTO and Co-Founder of inoRain OTT and Co-Founder of HotelSmarters, specializing in advanced streaming technologies, OTT strategy, and interactive TV systems. He builds scalable end-to-end video delivery solutions and drives technical innovation across hospitality and streaming platforms, bridging complex engineering with practical business impact.

What is BVOD? Benefits, Monetization and Best Platforms
Discover what BVOD is, its role in marketing, and how leveraging it can drive growth, boost engagement, and unlock new revenue opportunities.

OTT Monetization: Strategies and Opportunities for Revenue Growth
In this article, we’ll break down the most effective OTT platform monetization models, show you how to leverage them for sustained growth.

Low-latency Video Streaming: Types And Challenges
Looking to elevate your streaming services with faster, more responsive video delivery?

OTT Devices: How to Choose a Suitable OTT Device in 2025
Picture this: You’re deep into a gripping Netflix series about a high-stakes bank robbery and a police officer’s mission to avenge the death of his partner.

What is Video Transcoding? The Role in OTT/IPTV
Video transcoding is a game-changer when it comes to delivering content smoothly across different platforms and devices.

What is NVOD? Advantages, Examples and Challenges
In this article, we’ll explore what NVOD is, its key takeaways, advantages, and how it compares to other services in the ever-evolving media landscape.
